Los Rios Community College District
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Home Forms & Services Branding Toolkit Brand Assets and Resources Color Guide

Color Palette

The logo colors create consistency and recognition across all brand elements. The logo utilizes a gradation of blue that defines the three primary shades and hues of the color palette. There is an additional secondary yellow to add contrast to the brand.

Primary and Secondary

The color palette allows audiences to identify visually with the brand. It also sets the mood and creates an environment for graphics, imagery, and messages to live within. It is important to maintain visual consistency by only using the colors represented here, though additional neutral and accent colors are on official websites.

Dark Blue
Primary
  • CMYK: 100, 95, 30, 20
  • RGB: 37, 45, 101
  • Pantone: 280
  • Hex: #252d65
Medium Blue
Primary
  • CMYK: 95, 69, 0, 0
  • RGB: 33, 93, 214
  • Pantone: 2728 C
  • Hex: #215dd6
Light Blue
Primary
  • CMYK: 36, 7, 2, 0
  • RGB: 156, 206, 235
  • Pantone: 2905 C
  • Hex: #9cceeb
Yellow
Secondary
  • CMYK: 11, 23, 86, 0
  • RGB: 229, 191, 69
  • Pantone: 142 C
  • Hex: #e5bF45

Neutrals

Black
  • CMYK: 0, 0, 0, 100
  • RGB: 0, 0, 0
  • Hex: #000000
Charcoal
Gray-1
  • CMYK: 25, 12, 0, 71
  • RGB: 55, 64, 73
  • Hex: #374049
Dark Gray
Gray-2
  • CMYK: 8, 5, 0, 51
  • RGB: 115, 119, 125
  • Hex: #73777d
Medium Gray
Gray-3
  • CMYK: 5, 3, 0, 33
  • RGB: 163, 166, 171
  • Hex: #a3a6ab
Light Gray
Gray-4
  • CMYK: 3, 1, 0, 19
  • RGB: 200, 203, 206
  • Hex: #c8cbce
Lighter Gray
Gray-5
  • CMYK: 1, 1, 0, 2
  • RGB: 247, 247, 249
  • Hex: #f7f7f9
White
  • CMYK: 0, 0, 0, 0
  • RGB: 255, 255, 255
  • Hex: #ffffff

Web Accent Colors

Light Blue
Accent-1
  • RGB: 156, 206, 235
  • Hex: #9cceeb
Blue-Turquoise
Accent-2
  • RGB: 20, 92, 108
  • Hex: #145c6c
Orange
Accent-3
  • RGB: 255, 125, 0
  • Hex: #ff7d00
Dark Pink
Accent-4
  • RGB: 215, 65, 167
  • Hex: #d22d9e
Medium Blue
Accent-5
  • RGB: 33, 93, 214
  • Hex: #215dd6
Dark Red
Accent-6
  • RGB: 166, 38, 57
  • Hex: #a62639
Green-Turquoise
Accent-7
  • RGB: 22, 131, 118
  • Hex: #168376

Questions?

Contact the Communications Office for more information.

Communications and Media Relations

College Branding

See branding resources for our four colleges: